A quality landing page that effectively captures potential customers’ attention long enough to turn them from visitors to leads is essential to lead conversion. At Wyred Insights, we are a results-focused digital marketing consultancy that is dedicated to helping you convert visitors into leads. That’s why we’ll be diving into all things landing pages: what …

Tips For Improving Your Landing Pages Read More »

In 2005, W. Chan Kim and Renée Mauborgne introduced a powerful distinction between business strategies of their time-Red Ocean vs. Blue Ocean strategies. The two each refer to ways that businesses engage with the markets they enter. While there are advantages and disadvantages to both, we argue that they could be equally served by an …

The Power of Digital Marketing—How Wyred Helps Customers Grow Read More »

Swan dive or belly flop? A successful digital marketing campaign combines social media savvy, beautiful designs, and efficient marketing tactics. If your campaign is flopping on any of these, it’s likely to fail miserably. Like a belly flop into a wading pool, your marketing campaign will make a splash…but not in a good way.    …

Terrible Design Gems From Failed Campaigns Read More »

What is the key to solid leads and conversions in today’s fast-paced, often online environment? If you asked many industry experts, they’d agree that a highly optimized website will be at the top of the list.  Ensuring that your website is correctly set up will be essential to conversions regardless of the industry or end …

Is Your Website Missing From Your Sales Funnel? – 5 Benefits Of Improving Your Website For Sales Leads And Conversions Read More »

By now, you’ve heard of “the algorithm” like it’s the brooding new handsome face in school. You’re not sure where it came from, what classes it takes, or even what it’s into-but you just have to know, don’t you? Facebook ads (and algorithms in general) work by redirecting the genuinely staggering quantity of user eyes …

Facebook Ads Demystified Read More »

This just in! Bloviated blogs belay bounties! Talkative texts tell tremendous tales! We’re not in news caps anymore or plastering brick walls with manufacturers’ slogans-if we are, it’s ironic, self-aware, or more often than not, as digitized as a Blade Runner set. The name of the game is eyes on screens. While the adage “location …

From Physical to Digital—How Marketing Has Changed in the Last 20 Years Read More »

SEO has become a real buzzword in the marketing biz, and with reason: in our digital-first world, organic online growth is hard to come by. Businesses need users to find their website fast and then convert them into customers; SEO is the key. The bottom line is that SEO (Search Engine Optimization) works. First and …

Why Does SEO Work? Read More »

Imagine showing up for a blind date at a fancy restaurant, anticipating a great meal with a very promising individual, ready to start a beautiful love story…only to be met with unbrushed hair, dirty jeans and a piece of kale wedged between teeth. Quite the letdown, isn’t it? It’s an unwritten rule that when meeting …

Top 10 Worst Website Designs for Small Businesses Read More »

In social media marketing, content is king. It is what drives engagement, from clicks and likes to video watching and blog reading. Without the media content aspect of social media, there would not be any necessity for the marketing itself. It is also true that the more content available the more likely people are to …

Why Original Content Is Important Read More »

Creativity is the bread and butter for content writers, marketing agencies, and everyone who wants an impactful online presence. If you’re not creative, the audience won’t engage with you. As a result, you won’t be able to meet the objective of producing content, that is, generate more traffic and attract new customers. Here’s a guide …

3 Ways To Come Up With New Content Ideas Read More »

Can’t attract more customers to your website? Are you just tired of all the hassle of running your website and promoting it? Don’t sweat it out. Hire a marketing agency that’ll take care of all your concerns with the help of experienced professionals. Here’s how they can help you. Helps You Expand Your Business Online …

Should You Hire A Marketing Agency? Read More »

Many organizations find it challenging to develop fresh and creative techniques to boost website traffic. With a plethora of misleading information on the internet about increasing web traffic, it can be very difficult to find a technique that actually works. It can lead to you repeating the same old unfruitful techniques and expecting a different outcome. Here are …

4 Ways To Increase Traffic On Your Website Read More »

There are several ways to improve visibility for your business, such as: Social Media SEO Website

Content marketing is one of the most effective tools in lead generation. Great web content can boost your leads three times more than outbound marketing strategies at less than half the cost.

SEO ranking refer to a website position on the search engine results page. In today’s world, organizations need a way to analyze and interpret their SEO efforts to stay ahead.  

Outdated and unethical practices or ones beyond the guidelines of Google webmaster are known as bad SEO practices. While SEO is all about optimizing your website and getting it to rank higher on the search engine result page, bad SEO can bring about undesired responses and results. To help you not get penalized for breaking …

SEO Practices That Kill Your Rankings Read More »

Unbeknownst to most people, your website can have a significant impact on whether users stay on it for long periods. Most people tend to design their websites according to what appeals to them. However, ask an expert, and they’ll tell you that’s the wrong approach. Websites play a significant role in today’s ever digitalizing world. …

How to Optimize Your Website with the User in Mind Read More »

No matter what industry you belong to, having an online presence, particularly a website, will significantly impact your business. In today’s digitally connected world, websites are an essential marketing tool to boost your revenue by generating more leads.

Sales define business success. Businesses are profit-maximizing enterprises and require sales to ensure their profit margins remain stable. Considering that our world is becoming increasingly digitalized, there’s a growing need for businesses to develop a formidable online presence. Growing digitalization has forced businesses into a dilemma: either they can adapt or die.

Customers tend to engage the most with brands they’re familiar with, as these companies use their digital resources to offer maximized predictability.