Crafting a high-quality job description in your ads on any platform will help you attract the right applicants and eliminate anyone who may be not be qualified. Create clear, concise ad headlines that jump out Include position title If pay is competitive or hazard pay available, list it Include biggest benefit, but keep it short …
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Websites displaying videos are more likely to rank up in the searches and generate organic flow to your business. These tips will not only give you the tools to create effective video content but also on how to use this in a beneficial way. Consumers are more convinced by video content than written text. It …
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An effective email campaign is one of the most compelling ways to land conversions. By incorporating a few trade secrets, you can land big conversions and, in turn, make big sales and secure a firm customer base. Make email campaigns your best friend, the golden thread that connects you to your customer base on the …
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In 2005, W. Chan Kim and Renée Mauborgne introduced a powerful distinction between business strategies of their time—Red Ocean vs. Blue Ocean strategies. The two each refer to ways that businesses engage with the markets they enter. While there are advantages and disadvantages to both, we argue that they could be equally served by an …
The Power of Digital Marketing—How Wyred Helps Customers Grow Read More »
Swan dive or belly flop? A successful digital marketing campaign combines social media savvy, beautiful designs, and efficient marketing tactics. If your campaign is flopping on any of these, it’s likely to fail miserably. Like a belly flop into a wading pool, your marketing campaign will make a splash…but not in a good way. …
What is the key to solid leads and conversions in today’s fast-paced, often online environment? If you asked many industry experts, they’d agree that a highly optimized website will be at the top of the list. Ensuring that your website is correctly set up will be essential to conversions regardless of the industry or end …
By now, you’ve heard of “the algorithm” like it’s the brooding new handsome face in school. You’re not sure where it came from, what classes it takes, or even what it’s into—but you just have to know, don’t you? Facebook ads (and algorithms in general) work by redirecting the genuinely staggering quantity of user eyes …
This just in! Bloviated blogs belay bounties! Talkative texts tell tremendous tales! We’re not in news caps anymore or plastering brick walls with manufacturers’ slogans—if we are, it’s ironic, self-aware, or more often than not, as digitized as a Blade Runner set. The name of the game is eyes on screens. While the adage “location …
From Physical to Digital—How Marketing Has Changed in the Last 20 Years Read More »
Imagine showing up for a blind date at a fancy restaurant, anticipating a great meal with a very promising individual, ready to start a beautiful love story…only to be met with unbrushed hair, dirty jeans and a piece of kale wedged between teeth. Quite the letdown, isn’t it? It’s an unwritten rule that when meeting …
Top 10 Worst Website Designs for Small Businesses Read More »
In social media marketing, content is king. It is what drives engagement, from clicks and likes to video watching and blog reading. Without the media content aspect of social media, there would not be any necessity for the marketing itself. It is also true that the more content available the more likely people are to …
