The stress of hiring and recruitment is real. There’s no doubt about it—when you’re looking for a new employee, it’s easy to focus on the process: what qualifications are you looking for? What kind of culture do you want to create? What’s your budget? How will you know if someone is a good fit? But […]
The Unintended Consequences of A Bad Hire Read More »
Crafting a high-quality job description in your ads on any platform will help you attract the right applicants and eliminate anyone who may be not be qualified. Create clear, concise ad headlines that jump out Include position title If pay is competitive or hazard pay available, list it Include biggest benefit, but keep it short
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The faster you get in touch with the applicant, the more likely you are to set the interview. Text and Email the lead within 5 minutes of their application Unlike Email, Text messages have a 98% open rate Let the applicant know you are excited to set their interview and will be in touch
Speed to Contact Makes a Difference Read More »
An effective email campaign is one of the most compelling ways to land conversions. By incorporating a few trade secrets, you can land big conversions and, in turn, make big sales and secure a firm customer base. Make email campaigns your best friend, the golden thread that connects you to your customer base on the
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A quality landing page that effectively captures potential customers’ attention long enough to turn them from visitors to leads is essential to lead conversion. At Wyred Insights, we are a results-focused digital marketing consultancy that is dedicated to helping you convert visitors into leads. That’s why we’ll be diving into all things landing pages: what
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Swan dive or belly flop? A successful digital marketing campaign combines social media savvy, beautiful designs, and efficient marketing tactics. If your campaign is flopping on any of these, it’s likely to fail miserably. Like a belly flop into a wading pool, your marketing campaign will make a splash…but not in a good way.
Terrible Design Gems From Failed Campaigns Read More »
What is the key to solid leads and conversions in today’s fast-paced, often online environment? If you asked many industry experts, they’d agree that a highly optimized website will be at the top of the list. Ensuring that your website is correctly set up will be essential to conversions regardless of the industry or end
By now, you’ve heard of “the algorithm” like it’s the brooding new handsome face in school. You’re not sure where it came from, what classes it takes, or even what it’s into—but you just have to know, don’t you? Facebook ads (and algorithms in general) work by redirecting the genuinely staggering quantity of user eyes
Facebook Ads Demystified Read More »
This just in! Bloviated blogs belay bounties! Talkative texts tell tremendous tales! We’re not in news caps anymore or plastering brick walls with manufacturers’ slogans—if we are, it’s ironic, self-aware, or more often than not, as digitized as a Blade Runner set. The name of the game is eyes on screens. While the adage “location
From Physical to Digital—How Marketing Has Changed in the Last 20 Years Read More »
SEO has become a real buzzword in the marketing biz, and with reason: in our digital-first world, organic online growth is hard to come by. Businesses need users to find their website fast and then convert them into customers; SEO is the key. The bottom line is that SEO (Search Engine Optimization) works. First and
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